There’s no need to re-emphasize the activeness of Tencent’s WeChat & Weibo in China, but our offerings are in a much wider landscape. Fueled by broadly extracted audience insights, we strategically help you reach 1 billion+ Chinese social users, effectuate and maintain your brand exposure with the hottest topics and trends in China across top players such as Tencent QQ (騰訊QQ), Douyin (抖音) and Xiaohongshu (小紅書).

China Social Media Marketing

In-market language is all that matters for China content marketing. Our Chinese experts build penetrative content in the most cultural and localized context. These are taken steps further for organic leads and brand trust with our data intelligence and 1,000+ media networks combined for articles releases on Chinese portal sites such as Sohu (搜狐), ifeng (鳳凰網), Douban (豆瓣), and Chinse knowledge-sharing platforms similar to Quora, such as Zhihu (知乎) and Baidu Zhidao (百度知道) for trustworthy Q&As. This strategy is especially useful for industries that are restricted on ad promotions. Wait a minute, have I mentioned our AI-powered influencer platform lines you up with 200K+ influencers in Asia as well?

China Content & Influencer Marketing

Google wins over the world’s search engine marketing – but not in China. Being the key player, China’s Baidu takes over an approximate 65% of China’s market share with the American tech company only occupying an inconspicuous 3%. We’re talking about a different spectrum on techniques, trends & algorithm of SEM and SEO, advertising account verification and restraining ad policies. Sounds dizzying? Don’t worry, count on us and we’ll take care of the rest with our big data.

China Paid & Organic Search Engine Marketing

Programmatic ads account for around 70% and 50% of overall spending on China’s display and video ads respectively. Among our 600,000+ network alliances and Chinese top-tier platforms on Baidu (百度), Tencent (騰訊), TaoBao’s TanX (阿里媽媽) and Alibaba’s Youku (優酷), we target ads of different formats – generated by powerful banner creation tools – precisely to the right online consumer profile, through comprehensive integration of 1st party data & 3rd party segment with connected portals powered by machine learning. Widen reach & drive profitable consumer actions? Piece of cake.

China Programmatic Display & Video Marketing